The OER Content Sharing Template is a worksheet that can be shared with faculty to provide an overview of open access options for textbooks, articles & study aids, and multimedia resources.

In the market segmentation of festival attendees’ application activity, students will review a mini-lecture material related to market segmentation, target marketing and event positioning. Students will then apply the concepts of marketing segmentation, target marketing, and event positioning by analyzing data collected from an international music festival to establish the target market of the international music festival.

These anatomical illustrations were created by Biological and Pre-Medical Illustration (BPMI) students that had previously attended the course, BIOL351: Comparative Chordate Anatomy. The students worked closely with the lab instructor to develop detailed anatomical illustrations of the specimens studied in the lab, which allowed the students to showcase their work. The images were then incorporated in the lab handbook for the course and made more widely available as open educational resources.

Cultivating stakeholders is a critical part of event management. This application activity covers the following four-stage process for involving stakeholders in an event: identification of stakeholders, classifying stakeholders, assessing stakeholders, and maintaining stakeholders. A case study is provided for students to apply to cultivating stakeholders in an industry example.