Bioeconomy Institute Trading Cards: Promotional Objects with Internal Purposes
Bioeconomy Institute Trading Cards: Promotional Objects with Internal Purposes
Date
2013-01-01
Authors
Parks, Sara
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Altmetrics
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Abstract
This analysis of a deck of trading cards demonstrates how internal, institutional purposes are embedded in informational and promotional objects that serve multiple audiences and rhetorical situations. The institutional purposes potentially constrain and influence the agency of rhetors and their institutional and external audiences