Women and Small Apparel Business Ownership: A Cross-cultural Exploration of the Entrepreneurial Experience

Date
2013-10-01
Authors
Karpova, Elena
Hodges, Nancy
Watchravesringkan, Kittichai
Yurchisin, Jennifer
Marcketti, Sara
Childs, Michelle
Karpova, Elena
Marcketti, Sara
Hegland, Jane
Yan, Ruoh-Nan
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Apparel, Events and Hospitality Management
Abstract

The purpose of this study was to explore to the role of such challenges within the entrepreneurial experiences of women who own small apparel businesses and to examine them across cultures. Because small business play an integral role in the apparel supply chain within nearly every country, an examination of the small apparel business across countries would add an international dimension to the literature.

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This proceeding is from 70th Annual Conference of the International Textile and Apparel Association (2013): pp. 12-13. Posted with permission.

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