Apparel Product Attributes and Consumer Choice Decision: A Regulatory Focus Perspective

dc.contributor.author Hyun, Jonghan
dc.date 2018-10-19T05:59:36.000
dc.date.accessioned 2020-06-30T05:38:07Z
dc.date.available 2020-06-30T05:38:07Z
dc.date.issued 2016-11-08
dc.description.abstract <p>The purpose of this study is to investigate the within-consumer variance in consumer preference towards different apparel product attributes. It is proposed that such variance can be caused by the consumers' regulatory state.</p>
dc.identifier archive/lib.dr.iastate.edu/itaa_proceedings/2016/presentations/59/
dc.identifier.articleid 1542
dc.identifier.contextkey 9919056
dc.identifier.s3bucket isulib-bepress-aws-west
dc.identifier.submissionpath itaa_proceedings/2016/presentations/59
dc.identifier.uri https://dr.lib.iastate.edu/handle/20.500.12876/51454
dc.relation.ispartofseries International Textile and Apparel Association (ITAA) Annual Conference Proceedings
dc.source.bitstream archive/lib.dr.iastate.edu/itaa_proceedings/2016/presentations/59/CB_Hyun_Apparel_20Product_20Attributes_RES.pdf|||Sat Jan 15 01:03:20 UTC 2022
dc.title Apparel Product Attributes and Consumer Choice Decision: A Regulatory Focus Perspective
dc.type event
dc.type.genre event
dspace.entity.type Publication
relation.isSeriesOfPublication 5d0f3f8c-2190-47b2-bb58-b59e2d1740d5
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