Apparel Needs and Expectations Model: A New Paradigm of the Apparel Product Development Process

Date
2015-11-12
Authors
Romeo, Laurel
Lee, Young-A
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Altmetrics
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Abstract

To date there is no known comprehensive, integrative model existing, which examines both micro- and macro-level forces that determine whether a new proposed design will address the target customer’s needs and expectations of apparel. This proposed model, called the Apparel Needs and Expectations (ANE), is intended to give a holistic structure for understanding the complex forces which form customer needs and expectations of apparel.

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