Factors Affecting Taiwanese College Students' Brand Loyalty towards Fast Fashion

dc.contributor.author	Su, Jin
dc.contributor.author	Chang, Aihwa
dc.date	2018-10-19T04:50:15.000
dc.date.accessioned	2020-06-30T05:34:02Z
dc.date.available	2020-06-30T05:34:02Z
dc.date.issued	2015-11-11
dc.description.abstract	<p>This study aims to empirically investigate the factors affecting consumer’s fast fashion brand loyalty from an international perspective by examining Taiwanese college students’ perceptions of and loyalty towards fast fashion.</p>
dc.identifier	archive/lib.dr.iastate.edu/itaa_proceedings/2015/posters/31/
dc.identifier.articleid	1146
dc.identifier.contextkey	9269343
dc.identifier.s3bucket	isulib-bepress-aws-west
dc.identifier.submissionpath	itaa_proceedings/2015/posters/31
dc.identifier.uri	https://dr.lib.iastate.edu/handle/20.500.12876/50855
dc.relation.ispartofseries	International Textile and Apparel Association (ITAA) Annual Conference Proceedings
dc.source.bitstream	archive/lib.dr.iastate.edu/itaa_proceedings/2015/posters/31/CB_Su_TaiwaneseCollegeStudentsBrandLoyalty.pdf\|\|\|Fri Jan 14 23:30:37 UTC 2022
dc.title	Factors Affecting Taiwanese College Students' Brand Loyalty towards Fast Fashion
dc.type	event
dc.type.genre	event
dspace.entity.type	Publication
relation.isSeriesOfPublication	5d0f3f8c-2190-47b2-bb58-b59e2d1740d5

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