How Other Shoppers and Shopping Motives Shape Shopping Behavior

dc.contributor.author Ha, Sejin
dc.contributor.author Im, Hyunjoo
dc.date 2018-10-19T06:08:47.000
dc.date.accessioned 2020-06-30T05:34:08Z
dc.date.available 2020-06-30T05:34:08Z
dc.date.issued 2015-11-11
dc.description.abstract <p>The purpose of this study is to enhance our current understanding of noninteractive social influence by examining: (1) how perceived relevance with others, an unexplored noninteractive social factor, impacts consumers’ emotions and cognition which lead to satisfaction and (2) if shopping motives moderate the effect of perceived relevance with others on emotions and cognition in the context of traditional shopping malls in the US.</p>
dc.identifier archive/lib.dr.iastate.edu/itaa_proceedings/2015/posters/44/
dc.identifier.articleid 1159
dc.identifier.contextkey 9269357
dc.identifier.s3bucket isulib-bepress-aws-west
dc.identifier.submissionpath itaa_proceedings/2015/posters/44
dc.identifier.uri https://dr.lib.iastate.edu/handle/20.500.12876/50869
dc.relation.ispartofseries International Textile and Apparel Association (ITAA) Annual Conference Proceedings
dc.source.bitstream archive/lib.dr.iastate.edu/itaa_proceedings/2015/posters/44/MMGT_Ha_ShoppingMotives.pdf|||Sat Jan 15 00:17:40 UTC 2022
dc.title How Other Shoppers and Shopping Motives Shape Shopping Behavior
dc.type event
dc.type.genre event
dspace.entity.type Publication
relation.isSeriesOfPublication 5d0f3f8c-2190-47b2-bb58-b59e2d1740d5
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