Improving apparel fit for older women: Comparison of fit differences between a parametric avatar and a dress form

Date
2014-01-01
Authors
Lee, Youngji
Hwang, Chanmi
Baytar, Fatma
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Altmetrics
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Research Projects
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Abstract

Apparel fit plays a significant role in not only consumers’ satisfaction with apparel (Eckman, Damhorst, & Kadolph, 1990), but also their apparel purchase decisions (Gardyn, 2003). Over two-thirds of older women are dissatisfied with fit of ready-to-wear garments since these garments are developed based on younger women’s bodies and do not reflect the body changes such as shorter stature and a forward tilt of shoulders that older women go though (Goldsberry, Shim, & Reich, 1996).

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Older women, apparel fit, virtual prototyping, 3D parametric avatar
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