Conference giveaway items, useful or wasteful?

dc.contributor.author Lapolla, Kendra
dc.contributor.author Chen, Chanjuan
dc.contributor.author Hahn, Kim
dc.contributor.author Ohrn-McDaniel, Linda
dc.date 2018-12-12T19:02:40.000
dc.date.accessioned 2020-06-30T05:42:36Z
dc.date.available 2020-06-30T05:42:36Z
dc.date.issued 2018-01-01
dc.description.abstract <p>Conference giveaways have mirrored fast fashion where items are given out, but then generally discarded after a short period of time. Shirely (2014) says, “600,000 tons of trash are turned out every year by the 60 million people who attend tradeshows.” These giveaways are often counterproductive and do less good by wasting time, money and filling landfills with cheap tchotchkes (Robbins, 2016). However, these promotional event products are the main sustaining income for the event industry and have an estimated worth over $17 billion (McKinely, 2017). The purpose of this study is to better understand what the most useful giveaways are for the annual International Textiles Apparel Association (ITAA) conferences in order to better plan a sustainable conference regarding giveaways. McKinely (2017) suggests to prevent conference waste, organizers should first ask if the item is needed and remember to put the focus on those attending. By using a survey with past conference attendees, this study aims to fill a gap in knowledge for useful giveaways to prevent waste at future conferences.</p>
dc.identifier archive/lib.dr.iastate.edu/itaa_proceedings/2018/posters/38/
dc.identifier.articleid 3277
dc.identifier.contextkey 13418784
dc.identifier.s3bucket isulib-bepress-aws-west
dc.identifier.submissionpath itaa_proceedings/2018/posters/38
dc.identifier.uri https://dr.lib.iastate.edu/handle/20.500.12876/52097
dc.relation.ispartofseries International Textile and Apparel Association (ITAA) Annual Conference Proceedings
dc.source.bitstream archive/lib.dr.iastate.edu/itaa_proceedings/2018/posters/38/SSR_Lapolla_Chen_Hahn_OhrnMcDaniel_Conference_Giveaways_RES.pdf|||Fri Jan 14 23:52:54 UTC 2022
dc.subject.disciplines Fashion Design
dc.title Conference giveaway items, useful or wasteful?
dc.type event
dc.type.genre poster
dspace.entity.type Publication
relation.isSeriesOfPublication 5d0f3f8c-2190-47b2-bb58-b59e2d1740d5
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