Iowa Consumer Trends and Participation in Agritourism Activities Nasers, Melissa Retallick, Michael Retallick, Michael
dc.contributor.department Agricultural Education and Studies 2018-02-17T11:09:32.000 2020-06-29T22:51:23Z 2020-06-29T22:51:23Z Sun Jan 01 00:00:00 UTC 2012 2012-01-01
dc.description.abstract <p>As the agritourism industry grows and develops in Iowa, it is important to identify the knowledge and participation levels of prospective agritourism consumers. This article focuses on current consumer trends and participation levels in Iowa agritourism activities. The results revealed a majority of Iowans believe they have at least some understanding of agriculture and food production and have participated in agritourism activities, but were relatively unfamiliar with agricultural-related tourism terms. The results can be used by Extension educators, state agricultural and economic development organizations, and the agritourism owner/operator to create a consumer profile and understand their prospective audiences.</p>
dc.description.comments <p>This article is from <em>Journal of Extension</em> 50 (2012): 1. Posted with permission.</p>
dc.format.mimetype application/pdf
dc.identifier archive/
dc.identifier.articleid 1007
dc.identifier.contextkey 8046084
dc.identifier.s3bucket isulib-bepress-aws-west
dc.identifier.submissionpath ageds_pubs/3
dc.language.iso en
dc.source.bitstream archive/|||Fri Jan 14 23:19:37 UTC 2022
dc.subject.disciplines Agricultural and Resource Economics
dc.subject.disciplines Agricultural Economics
dc.subject.disciplines Tourism and Travel
dc.subject.keywords agritourism
dc.subject.keywords rural development
dc.subject.keywords economic development
dc.subject.keywords program planning
dc.subject.keywords consumer participation
dc.title Iowa Consumer Trends and Participation in Agritourism Activities
dc.type article
dc.type.genre article
dspace.entity.type Publication
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relation.isOrgUnitOfPublication 63e3ba64-a7a5-422b-97a2-decb3486fb95
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