Clutch It: An Example of an Apparel Product Development Model Used for Hard-Line Accessories

Date
2014-01-01
Authors
Davis, LaPorchia
Sanders, Eulanda
Sanders, Eulanda
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Altmetrics
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Abstract

Product development (PD) is the process that an organization uses to transform market opportunities and technical possibilities into resourceful information for commercial production (Clark & Fujimoto, 1991).

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