Identifying Apparel Attributes: The Relationship between Risks, Perceived Copyright Infringement and Purchase Intention of Knockoff Fashion Apparel Products

dc.contributor.author Meal, Kelly
dc.contributor.author Knight, Dee
dc.contributor.author Kim, HaeJung
dc.contributor.author Stiham, Janie
dc.date 2018-10-19T02:36:53.000
dc.date.accessioned 2020-06-30T05:29:57Z
dc.date.available 2020-06-30T05:29:57Z
dc.date.issued 2013-01-01
dc.description.abstract <p>The success of fast fashion retailers has some industry leaders calling for copyright protection for apparel and closely aligned fashion products (Cline, 2012). Establishing criteria to determine what constitutes apparel copyright infringement is extremely difficult, as few designs are completely original (Raustiala & Sprigman, 2006). Apparel attributes are pertinent to purchase intention of fashion apparel and could influence perceived copyright infringement of knockoff fashion apparel products. The primary purpose of this study was to identify prominent visual fashion apparel attributes that could determine perceived copyright infringement. A secondary purpose was to examine the relationships among fashion apparel attributes, perceived copyright infringement, perceived risk, and purchase intention of knockoff fashion apparel. Researchers have identified apparel attribute factors including: Quality (Wee, Tan, & Cheok, 1995), appearance (Abraham-Murali & Littrell, 1995; Zhang, Li, Gong, and Wu, 2002), aesthetics (Abraham-Murali & Littrell, 1995) and functionality (Zhang, et al., 2002).</p>
dc.identifier archive/lib.dr.iastate.edu/itaa_proceedings/2013/presentations/22/
dc.identifier.articleid 2395
dc.identifier.contextkey 11911314
dc.identifier.s3bucket isulib-bepress-aws-west
dc.identifier.submissionpath itaa_proceedings/2013/presentations/22
dc.identifier.uri https://dr.lib.iastate.edu/handle/20.500.12876/50285
dc.relation.ispartofseries International Textile and Apparel Association (ITAA) Annual Conference Proceedings
dc.source.bitstream archive/lib.dr.iastate.edu/itaa_proceedings/2013/presentations/22/2013_ITAA_ADPD_022.pdf|||Fri Jan 14 22:41:22 UTC 2022
dc.subject.disciplines Fashion Business
dc.subject.disciplines Fashion Design
dc.subject.disciplines Fiber, Textile, and Weaving Arts
dc.subject.keywords Copyright
dc.subject.keywords fashion
dc.subject.keywords attributes
dc.subject.keywords knockoff
dc.title Identifying Apparel Attributes: The Relationship between Risks, Perceived Copyright Infringement and Purchase Intention of Knockoff Fashion Apparel Products
dc.type event
dc.type.genre event
dspace.entity.type Publication
relation.isSeriesOfPublication 5d0f3f8c-2190-47b2-bb58-b59e2d1740d5
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