Bridging the valley of death: The rhetoric of technology transfer

dc.contributor.advisor Lee Honeycutt Gulbrandsen, Karen
dc.contributor.department English 2018-08-11T08:45:08.000 2020-06-30T02:30:39Z 2020-06-30T02:30:39Z Thu Jan 01 00:00:00 UTC 2009 2013-06-05 2009-01-01
dc.description.abstract <p>This participant observer case study examines a new university institute that was established in 2007 to advance IT research and commercialization and to bridge the valley of death, a metaphor often used to describe the gap between university research and its commercialization. Using cluster analysis, this case study draws on Burke and Bourdieu to analyze the ways that rhetorical figures function to stabilize technology transfer by providing a framework for measuring its value and success. At the same time, that framework is always being constituted and is always contested. One key finding was a tension between a traditional Mode 1 conception of research and a more entrepreneurial Mode 2 conception, in which knowledge production is diffuse, crossing disciplinary and university boundaries. This case study highlights important trends in technology transfer, specifically in how university research is valued and success is defined by various stakeholders.</p>
dc.format.mimetype application/pdf
dc.identifier archive/
dc.identifier.articleid 1758
dc.identifier.contextkey 2806956
dc.identifier.s3bucket isulib-bepress-aws-west
dc.identifier.submissionpath etd/10740
dc.language.iso en
dc.source.bitstream archive/|||Fri Jan 14 18:27:17 UTC 2022
dc.subject.disciplines English Language and Literature
dc.subject.disciplines Rhetoric and Composition
dc.subject.keywords Kenneth Burke
dc.subject.keywords Rhetoric
dc.subject.keywords Rhetoric of science
dc.subject.keywords technical communication
dc.subject.keywords Technology transfer
dc.title Bridging the valley of death: The rhetoric of technology transfer
dc.type article
dc.type.genre dissertation
dspace.entity.type Publication
relation.isOrgUnitOfPublication a7f2ac65-89b1-4c12-b0c2-b9bb01dd641b dissertation Doctor of Philosophy
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