Epidemic and risk communication: an analysis of strategic and graphic characteristics of infographics

dc.contributor.advisor Suman Lee
dc.contributor.author Shin, Haejung
dc.contributor.department Greenlee School of Journalism and Communication
dc.date 2018-08-11T18:51:01.000
dc.date.accessioned 2020-06-30T03:01:58Z
dc.date.available 2020-06-30T03:01:58Z
dc.date.copyright Fri Jan 01 00:00:00 UTC 2016
dc.date.embargo 2001-01-01
dc.date.issued 2016-01-01
dc.description.abstract <p>This study explores the strategic and graphic characteristics of infographics and data visualizations for epidemic issues and examines their inter-relationships. A content analysis was conducted by using 254 infographics for six epidemic crises (Ebola, SARS, MERS, H1N1, Bird flu, and Zika) from health organizations and news media. Results show that infographics has been used in diverse purposes of communication, not only for delivery of general information but also for persuasion for people’s behavior change. Neutral images and graphics are more frequently detected than emotional appeals like fear and humor. Graphic types tend to be used differently by specific communication goal and organization type. The findings indicate the current use of infographics in the context of health and risk communication and offer several suggestions for future studies about infographics.</p>
dc.format.mimetype application/pdf
dc.identifier archive/lib.dr.iastate.edu/etd/15172/
dc.identifier.articleid 6179
dc.identifier.contextkey 8943264
dc.identifier.doi https://doi.org/10.31274/etd-180810-4775
dc.identifier.s3bucket isulib-bepress-aws-west
dc.identifier.submissionpath etd/15172
dc.identifier.uri https://dr.lib.iastate.edu/handle/20.500.12876/29356
dc.language.iso en
dc.source.bitstream archive/lib.dr.iastate.edu/etd/15172/Shin_iastate_0097M_15709.pdf|||Fri Jan 14 20:36:48 UTC 2022
dc.subject.disciplines Communication
dc.subject.disciplines Mass Communication
dc.subject.keywords Journalism and Mass Communication
dc.subject.keywords data visualizations
dc.subject.keywords epidemic outbreak
dc.subject.keywords health and risk communication
dc.subject.keywords infographics
dc.subject.keywords strategic communication
dc.title Epidemic and risk communication: an analysis of strategic and graphic characteristics of infographics
dc.type article
dc.type.genre thesis
dspace.entity.type Publication
relation.isOrgUnitOfPublication a90aa4f9-cd8d-4028-bba5-91b31d745f15
thesis.degree.discipline Journalism and Mass Communication
thesis.degree.level thesis
thesis.degree.name Master of Science
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