Meat Exports or Soybean Exports? An Iowa Perspective
How would a representative Iowa soybean producer optimally allocate promotional dollars? Hayes suggests in this study that producers will accrue more positive economic results from funding meat exports rather than soybean exports. Meat exports that originate in Iowa cause local and national prices to rise, and promotional dollars spent to increase markets are best spent on markets with growth potential (in this case, the pork export market is particularly critical).