Predictive Analysis on Marketing Strategies to Improve Revenue for a Hardware Company

Date
2021-12
Authors
Joshi, Vishweshwari
Major Professor
Townsend, Anthony
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NA, NA
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Altmetrics
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Abstract
In the current scenario, every product-based company needs predictive analysis of the sales of their products across the country or world. The growth of the business depends on the sales of the product and customer satisfaction. However, the predictive analysis gives us a better insight into customers' and users' likes and dislikes and can also help increase revenues and profit reach. Predictive analysis is something that everyone should be aware of as it can bring many advantages to any field, be it business, IT sector, social media, e-commerce, or startups. With the increase in technology and everything moving towards the online market, analysis is also increased. It is always important to explore new possibilities and opportunities that a huge data collection can bring us. The best way will be to analyze the data and improve the decision-making processes.
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