Choice Overload, Attitude Formation Hierarchy, and Online Approach/Avoidance Behavior
dc.contributor.author | Tung, Tsun-Yin (tracie) | |
dc.contributor.author | Burns, Leslie | |
dc.date | 2018-10-20T06:58:49.000 | |
dc.date.accessioned | 2020-06-30T05:39:50Z | |
dc.date.available | 2020-06-30T05:39:50Z | |
dc.date.issued | 2017-01-01 | |
dc.description.abstract | <p>This study examined how the number of choices offered on a website influences consumers’ attitude formation and their approach/avoidance behavior (email subscription) and whether the presentation consistency can mitigate the effect of choice overload during online apparel shopping.</p> | |
dc.identifier | archive/lib.dr.iastate.edu/itaa_proceedings/2017/posters/43/ | |
dc.identifier.articleid | 1982 | |
dc.identifier.contextkey | 11601731 | |
dc.identifier.s3bucket | isulib-bepress-aws-west | |
dc.identifier.submissionpath | itaa_proceedings/2017/posters/43 | |
dc.identifier.uri | https://dr.lib.iastate.edu/handle/20.500.12876/51706 | |
dc.relation.ispartofseries | International Textile and Apparel Association (ITAA) Annual Conference Proceedings | |
dc.source.bitstream | archive/lib.dr.iastate.edu/itaa_proceedings/2017/posters/43/CB_Tung_Choice_20Overload.pdf|||Sat Jan 15 00:15:16 UTC 2022 | |
dc.subject.disciplines | Fashion Business | |
dc.subject.disciplines | Fashion Design | |
dc.subject.disciplines | Fiber, Textile, and Weaving Arts | |
dc.title | Choice Overload, Attitude Formation Hierarchy, and Online Approach/Avoidance Behavior | |
dc.type | event | |
dc.type.genre | event | |
dspace.entity.type | Publication | |
relation.isSeriesOfPublication | 5d0f3f8c-2190-47b2-bb58-b59e2d1740d5 |
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