Supermarkets and Seafood in the North Central Region

dc.contributor.author Riepe, J. Rosscup
dc.contributor.department North Central Regional Aquaculture Center
dc.date 2018-02-17T13:12:16.000
dc.date.accessioned 2020-06-30T06:10:04Z
dc.date.available 2020-06-30T06:10:04Z
dc.date.copyright Fri Jan 01 00:00:00 UTC 1999
dc.date.embargo 2016-02-15
dc.date.issued 1999-05-01
dc.description.abstract <p>Planning is necessary for any business to succeed. This is particularly true for aquaculture since the industry is still in the early stages of development. One area of planning that is too often overlooked is marketing. Marketing is a major part of an aquaculture business. Thus, it demands serious attention. A marketing plan is essential. Market information of various types is needed in order to develop a realistic, accurate plan. Supermarkets account for about one-third of consumers seafood dollars (Seafood Business). Therefore, the behavior and trends exhibited by supermarkets deserve close attention from the aquaculture community. Little is currently known about the supermarket market segment in the North Central Region (NCR). This report is designed to fill the gap in market information.</p>
dc.description.comments <p>This article is from NCRAC Fact Sheet Series #112. Used with permission.</p>
dc.format.mimetype application/pdf
dc.identifier archive/lib.dr.iastate.edu/ncrac_factsheets/16/
dc.identifier.articleid 1015
dc.identifier.contextkey 8146505
dc.identifier.s3bucket isulib-bepress-aws-west
dc.identifier.submissionpath ncrac_factsheets/16
dc.identifier.uri https://dr.lib.iastate.edu/handle/20.500.12876/55912
dc.language.iso en
dc.source.bitstream archive/lib.dr.iastate.edu/ncrac_factsheets/16/ncrac112.pdf|||Fri Jan 14 20:51:57 UTC 2022
dc.subject.disciplines Aquaculture and Fisheries
dc.subject.disciplines Marketing
dc.title Supermarkets and Seafood in the North Central Region
dc.type article
dc.type.genre report
dspace.entity.type Publication
relation.isOrgUnitOfPublication 9313a65f-4836-4c0e-8bb3-7544e7538811
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