Supermarkets and Seafood in the North Central Region

dc.contributor.author	Riepe, J. Rosscup
dc.contributor.department	North Central Regional Aquaculture Center
dc.date	2018-02-17T13:12:16.000
dc.date.accessioned	2020-06-30T06:10:04Z
dc.date.available	2020-06-30T06:10:04Z
dc.date.copyright	Fri Jan 01 00:00:00 UTC 1999
dc.date.embargo	2016-02-15
dc.date.issued	1999-05-01
dc.description.abstract	<p>Planning is necessary for any business to succeed. This is particularly true for aquaculture since the industry is still in the early stages of development. One area of planning that is too often overlooked is marketing. Marketing is a major part of an aquaculture business. Thus, it demands serious attention. A marketing plan is essential. Market information of various types is needed in order to develop a realistic, accurate plan. Supermarkets account for about one-third of consumers seafood dollars (Seafood Business). Therefore, the behavior and trends exhibited by supermarkets deserve close attention from the aquaculture community. Little is currently known about the supermarket market segment in the North Central Region (NCR). This report is designed to fill the gap in market information.</p>
dc.description.comments	<p>This article is from NCRAC Fact Sheet Series #112. Used with permission.</p>
dc.format.mimetype	application/pdf
dc.identifier	archive/lib.dr.iastate.edu/ncrac_factsheets/16/
dc.identifier.articleid	1015
dc.identifier.contextkey	8146505
dc.identifier.s3bucket	isulib-bepress-aws-west
dc.identifier.submissionpath	ncrac_factsheets/16
dc.identifier.uri	https://dr.lib.iastate.edu/handle/20.500.12876/55912
dc.language.iso	en
dc.source.bitstream	archive/lib.dr.iastate.edu/ncrac_factsheets/16/ncrac112.pdf\|\|\|Fri Jan 14 20:51:57 UTC 2022
dc.subject.disciplines	Aquaculture and Fisheries
dc.subject.disciplines	Marketing
dc.title	Supermarkets and Seafood in the North Central Region
dc.type	article
dc.type.genre	report
dspace.entity.type	Publication
relation.isOrgUnitOfPublication	9313a65f-4836-4c0e-8bb3-7544e7538811

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