Research Framework For The Study Of The Customer Satisfaction In The Airline Industry

Date
2022-05
Authors
Jiang, Jiaqi
Major Professor
Townsend, Anthony
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Townsend, Anthony
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Altmetrics
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Abstract
The sheer size of the airline industry had brought a massive change to the world and impacted millions of people directly and indirectly, from pilots and travelers to the supply chain industry and technology improvement. Although the barrier to entering the airline industry requires high capital and political restriction, there is still much competition between different airline industries. To be successful in the airline industry market, the airline industry needs to be constantly vigilant to keep up with consumer demand to maintain sustainable growth. As a result, my research topic will focus on analyzing consumer satisfaction in the airline industry.
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