The purpose of this study was to assess the functional, expressive, and aesthetic attributes of wetsuits considered important by scuba divers. To identify the functional, expressive, and aesthetic attributes of wetsuits, FEA Consumer Needs Model (Lamb & Kallal, 1992) was used. Research questions examined are: (1) What are the wetsuit attributes considered important by scuba divers based on gender? (2) What are the wetsuit attributes considered important by scuba divers based on age? (3) What are the wetsuit attributes considered important by scuba divers based on scuba diving commitment level?