Air‐coupled ultrasonic transducers can excite plate waves in metals and composites. The coincidence effect, i.e., the wave vector of plate wave coincides with projection of exciting airborne sound vector, leads to a resonance which strongly amplifies the sound transmission through the plate. The resonance depends on the angle of incidence and the frequency. In the present study, the incidence angle for maximum transmission (θ_max)is measured in plates of steel, aluminum, carbon fiber reinforced composites and honeycomb sandwich panels. The variations of (θ_max) with plate thickness are compared with theoretical values in steel, aluminum and quasi‐isotropic carbon fiber composites. The enhanced transmission of air‐coupled ultrasound at oblique incidence can substantially improve the probability of flaw detection in plates and especially in honeycomb structures. Experimental air‐coupled ultrasonic scan of subtle flaws in CFRP laminates showed definite improvement of signal‐to‐noise ratio with oblique incidence atθ_max.