Can Pink Really Pacify?

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2018-09-27
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Irish, Julie Elaine
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Interior Design
Interior design is an ideal academic home for energetic and inquisitive students seeking a meaningful, varied and creative profession. For each new problem encountered, interior designers use a variety of methods to investigate and analyze user needs and alternatives for satisfying them. Armed with this insight, they enhance interior spaces to maximize occupant quality of life, increase productivity, and protect public health, safety and welfare. The interior designer's ultimate goal is to transform generic, impersonal rooms and areas into unique, expressive spaces that provide the greatest possible "fit" with the values, personalities, roles and potential of their occupants. The Department of Interior Design was established in 2012. Previously, the Interior Design Program was in the Department of Art and Design.
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As an interior designer, I’ve long been interested in how different colors can affect our mood and behavior.

For example, if you’ve recently been to a fast food restaurant, you might notice that there’s a lot of red – red chairs and red signs, red trays and red cups.

When, on the other hand, was the last time you ate in a blue restaurant?

There’s a reason for this: Red, it turns out, has been shown to stimulate the appetite. Blue, on the other hand, has been shown to be an appetite suppressant.

But when it comes to interior design, the color pink has been particularly controversial.

After some psychologists were able to show that certain shades of pink reduced aggression, it was famously used in prison cells to limit aggression in inmates. Yet pink toes a shaky line. Is it a benign means of subtle manipulation? A tool to humiliate? An outgrowth of gender stereotyping? Or some combination of the three?

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This article is published as Irish, J.E.N., Can Pink Really Pacify? The Conversation, 2018.

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Mon Jan 01 00:00:00 UTC 2018
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