Managing the Syncopations of Socially Connected Collections Carleton, Janet Garrett, Robert Griffin, Sasha Theisen, Colleen 2018-04-03T01:32:25.000 2020-06-30T05:55:00Z 2020-06-30T05:55:00Z 2014-04-25
dc.description.abstract <p>Use of social media in archives is expanding beyond the tried-and-true blog or Facebook page into an increasing number of channels such as Pinterest, Tumblr, YouTube, and Instagram and is therefore increasingly incorporating new partners in this landscape. Looking outward, libraries, museums, and even university marketing teams are increasingly collaborators in our social media endeavors. Inside our collections, the workflow may now incorporate staff members from different departments, student workers, volunteers, and even media teams for creating content. How do we seek out and integrate collaborators across departments or institutions? How do we effectively craft a clear identity with so many competing interests? How do we communicate our goals and expectations as we expand to a team of content creators? Three panelists will discuss their roles in successful social media management in government, college, and university collections and how they manage to maintain a clear voice with multiple partners and content creators.</p>
dc.description.comments <p>Colleen Theisen's presentation is currently available. Theisen's presentation has been slightly adapted from the presented version, adding a bit of explanatory text to help fill in some of what was said about the images.</p>
dc.identifier archive/
dc.identifier.articleid 1001
dc.identifier.contextkey 11891043
dc.identifier.s3bucket isulib-bepress-aws-west
dc.identifier.submissionpath macmeetings/2014/presentations/2
dc.relation.ispartofseries MAC Annual Meeting Presentations
dc.source.bitstream archive/|||Fri Jan 14 22:13:11 UTC 2022
dc.subject.disciplines Archival Science
dc.title Managing the Syncopations of Socially Connected Collections
dc.type event
dc.type.genre event
dspace.entity.type Publication
relation.isSeriesOfPublication 6d6be843-189a-41c9-9823-5bf16ec15fd1
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