The Effects of Telepresence from a Web Site with a 3-D "Try-On" Model on Consumers' Attitudes Toward the Online Retailer
The Effects of Telepresence from a Web Site with a 3-D "Try-On" Model on Consumers' Attitudes Toward the Online Retailer
Date
2003-01-01
Authors
Lee, Hyun-Hwa
Fiore, Ann Marie
Fiore, Ann
Kim, Jihyun
Fiore, Ann Marie
Fiore, Ann
Kim, Jihyun
Major Professor
Advisor
Committee Member
Journal Title
Journal ISSN
Volume Title
Publisher
Altmetrics
Authors
Fiore, Ann
Person
Research Projects
Organizational Units
Apparel, Events and Hospitality Management
Organizational Unit
Journal Issue
Series
Department
Apparel, Events and Hospitality Management
Abstract
Telepresence, in the case of e-commerce, is how closely the computer-mediated experience simulates the consumer's real-world interaction with a product.
Comments
This proceeding is from the 60th Annual Conference of the International Textile and Apparel Association (2003): pp. 1-2. Posted with permission.