Special Apparel Needs of Consumers with Visual Impairments

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2015-11-11
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Chang, Hyo
Lee, So
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The purpose of this study is to understand apparel consumers with visual impairments in terms of their apparel selection and shopping needs. The apparel needs of disabled consumers, specifically consumers with visual impairments, have not been thoroughly investigated (Chang et al., 2014). It is not known to what extent they differ, if at all, from consumers who are not visually impaired. Thus, this research provides insight into their apparel needs so that apparel manufacturers and retailers can better meet the needs of these disabled consumers.

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