In the effort to update the neighborhood plan for the Capitol East neighborhood in Des Moines, Iowa, the task of including the opinion of all stakeholders has been a key part of the process. The plan priority areas of housing, infrastructure, youth engagement and community building, not only have an affect on local residents but also on local businesses, visitors, institutions, and organizations among others involved in the neighborhood. The inclusion in the process of the perspectives of the stakeholders is vital for the ultimate success of the plan. Because of the critical role that the East Grand commercial corridor plays in the economic and cultural life of the Capitol East neighborhood, we wanted to obtain the perspective of the current occupants about both the current conditions in the neighborhood as well as the opportunities for neighborhood improvement.