How Cultural Values Affect Consumers' Acceptance of Pop-up Retail by Taiwanese Consumers

dc.contributor.author Chen, Wei-chen
dc.contributor.author Fiore, Ann Marie
dc.contributor.author Fiore, Ann
dc.contributor.department Department of Apparel, Events, and Hospitality Management
dc.date 2018-02-15T10:05:43.000
dc.date.accessioned 2020-06-29T22:47:04Z
dc.date.available 2020-06-29T22:47:04Z
dc.date.copyright Sat Jan 01 00:00:00 UTC 2011
dc.date.embargo 2014-11-13
dc.date.issued 2011-01-01
dc.description.abstract <p>The study investigated the effects of cultural differences on perceived benefits, the effects of cultural values on attitude toward pop-up retail, the effect of attitude toward pop-up retail, and the effect of attitude toward pop-up retail on intentions toward pop-up retail.</p>
dc.description.comments <p>This proceeding is from the <em>68th Annual Conference of the International Textile and Apparel Association</em> (2011): pp. 1-2. Posted with permission.</p>
dc.identifier archive/lib.dr.iastate.edu/aeshm_conf/84/
dc.identifier.articleid 1086
dc.identifier.contextkey 6354518
dc.identifier.s3bucket isulib-bepress-aws-west
dc.identifier.submissionpath aeshm_conf/84
dc.identifier.uri https://dr.lib.iastate.edu/handle/20.500.12876/2197
dc.language.iso en
dc.source.bitstream archive/lib.dr.iastate.edu/aeshm_conf/84/2011_Fiore_HowCultural.pdf|||Sat Jan 15 02:10:49 UTC 2022
dc.subject.disciplines Fashion Business
dc.subject.disciplines International Business
dc.subject.disciplines Marketing
dc.subject.disciplines Sociology of Culture
dc.subject.keywords Pop-up
dc.subject.keywords cultural values
dc.subject.keywords independent self
dc.subject.keywords interdependent self
dc.title How Cultural Values Affect Consumers' Acceptance of Pop-up Retail by Taiwanese Consumers
dc.type article
dc.type.genre conference
dspace.entity.type Publication
relation.isAuthorOfPublication 875f5249-8eee-494f-88ff-fd57f123640c
relation.isOrgUnitOfPublication 5960a20b-38e3-465c-a204-b47fdce6f6f2
File
Original bundle
Now showing 1 - 1 of 1
No Thumbnail Available
Name:
2011_Fiore_HowCultural.pdf
Size:
1.06 MB
Format:
Adobe Portable Document Format
Description: