What to Expect for Unfamiliar Brands? Role of Schema, Transparency and Skepticism for Apparel Brands’ Pro-Environmental Messages
| dc.contributor.author | Bhaduri, Gargi | |
| dc.contributor.author | Copeland, Lauren | |
| dc.date | 2018-12-12T19:00:21.000 | |
| dc.date.accessioned | 2020-06-30T05:43:27Z | |
| dc.date.available | 2020-06-30T05:43:27Z | |
| dc.date.issued | 2018-01-01 | |
| dc.identifier | archive/lib.dr.iastate.edu/itaa_proceedings/2018/presentations/33/ | |
| dc.identifier.articleid | 3048 | |
| dc.identifier.contextkey | 13188288 | |
| dc.identifier.s3bucket | isulib-bepress-aws-west | |
| dc.identifier.submissionpath | itaa_proceedings/2018/presentations/33 | |
| dc.identifier.uri | https://dr.lib.iastate.edu/handle/20.500.12876/52217 | |
| dc.relation.ispartofseries | International Textile and Apparel Association (ITAA) Annual Conference Proceedings | |
| dc.source.bitstream | archive/lib.dr.iastate.edu/itaa_proceedings/2018/presentations/33/0-MB_Bhaduri_What_to_Expect_for_Unfami.pdf|||Fri Jan 14 23:38:24 UTC 2022 | |
| dc.subject.disciplines | Advertising and Promotion Management | |
| dc.subject.disciplines | Fashion Business | |
| dc.supplemental.bitstream | MB_Bhaduri_What_to_Expect_for_Unfamiliar_Brands_RES.pdf | |
| dc.title | What to Expect for Unfamiliar Brands? Role of Schema, Transparency and Skepticism for Apparel Brands’ Pro-Environmental Messages | |
| dc.type | event | |
| dc.type.genre | oral | |
| dspace.entity.type | Publication | |
| relation.isSeriesOfPublication | 5d0f3f8c-2190-47b2-bb58-b59e2d1740d5 |
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