Perceived Usefulness and Perceived Ease of Use of New Technologies Described by Chinese Textile and Apparel Firm Owners and Managers

Supplemental Files
Date
2018-01-01
Authors
Wang, Baolu
Ha-Brookshire, Jung
Journal Title
Journal ISSN
Volume Title
Publisher
Altmetrics
Authors
Research Projects
Organizational Units
Journal Issue
Series
Abstract

In order to assess the Textile and Apparel firms' technology acceptance behavior, semi-structured in-depth interviews were conducted in this paper. A total of 13 firm owners/senior managers from 13 different Chinese Textile and Apparel firms were interviewed by the researchers. Two major themes of perceived usefulness and three themes of perceived ease of use were generated from this study, working as fundamental determinants of firms' technology acceptance. The study findings highlight the need for new ways to measure perceived usefulness and perceived ease of use that could successfully assess Textile and Apparel firms' determinants of new technology acceptance, which will further develop appropriate technology acceptance model at the firm level.

Description
Keywords
Citation
DOI
Source