Good Intentions, Muddled Methods: Focus on Focus Groups

Date
2004-01-01
Authors
Lundy-Allen, Beverlyn
Grudens-Schuck, Nancy
Larson, Kathlene
Grudens-Schuck, Nancy
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Sociology
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Agricultural Education and StudiesSociologyAgricultural and Biosystems Engineering
Abstract

Are focus groups abused, misused, or overused in Extension? We responded to the challenge of getting Extension focused on the art and science of high-quality focus groups through an educational project. This article describes contemporary challenges of focus group practice and presents the first phase of an educational initiative, which includes a series of educational briefs.

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This article is from Journal of Extension 42 (2004): 4TOT1. Posted with permission

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