Exploring the Impact of a Documentary Film on Young Consumers' Understanding of Sustainable Apparel Consumption and Behavioral Changes

dc.contributor.author Rhee, Jongeun
dc.date 2018-10-19T01:20:52.000
dc.date.accessioned 2020-06-30T05:36:25Z
dc.date.available 2020-06-30T05:36:25Z
dc.date.issued 2016-11-09
dc.description.abstract <p>The purpose of this study is to examine the effectiveness of a documentary film on undergraduate students' awareness of sustainability and future intention to change their apparel consumption behaviors. Changes of the scale and pattern of apparel consumption and attitudes in favor of sustainable apparel consumption is crucial. Then, how can we find ways to transform unsustainable consumption to sustainable? A documentary film, "The True Cost" (2015), and other activities were utilized because they provide the context of global supply chain of fast fashion and practices. The most crucial theme emerged after watching the film was that several participants appeared to recognize themselves as a change agent in the system addressing some fundamental issues of consumerism. Those participants seemed to become more proactive for a sustainable lifestyle in their life, community, and for their professional careers.</p>
dc.identifier archive/lib.dr.iastate.edu/itaa_proceedings/2016/posters/115/
dc.identifier.articleid 1762
dc.identifier.contextkey 10440220
dc.identifier.s3bucket isulib-bepress-aws-west
dc.identifier.submissionpath itaa_proceedings/2016/posters/115
dc.identifier.uri https://dr.lib.iastate.edu/handle/20.500.12876/51207
dc.relation.ispartofseries International Textile and Apparel Association (ITAA) Annual Conference Proceedings
dc.source.bitstream archive/lib.dr.iastate.edu/itaa_proceedings/2016/posters/115/SSR_Rhee_Consumption_20and_20Behavioral_20Changes_RES.pdf|||Fri Jan 14 18:51:44 UTC 2022
dc.subject.disciplines Fashion Business
dc.subject.disciplines Fashion Design
dc.title Exploring the Impact of a Documentary Film on Young Consumers' Understanding of Sustainable Apparel Consumption and Behavioral Changes
dc.type event
dc.type.genre event
dspace.entity.type Publication
relation.isSeriesOfPublication 5d0f3f8c-2190-47b2-bb58-b59e2d1740d5
File
Original bundle
Now showing 1 - 1 of 1
Name:
SSR_Rhee_Consumption_20and_20Behavioral_20Changes_RES.pdf
Size:
312.42 KB
Format:
Adobe Portable Document Format
Description: